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Tom Winter

people also ask

Google People Also Ask (PAA) – get questions to rank higher

By Content Optimization, SEO

When you’re producing marketing content, there are a lot of factors to consider. One of the most important is how your publications will perform on search engines. This dictates how easily people will find your articles, whether or not they will click on them, and even what topics you should cover. As such, it’s essential that you use every tool at your disposal to ensure that your content is optimized for search engines.

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user search intent seo

What is User Search Intent & How to Use It in SEO

By Content Strategy, SEO

When you launch a search on Google, why do you do it?

This seems like a question with an obvious answer. You’re looking for something, whether it’s a location, an answer to a question, or a digital store. But each of those potential reasons for using the search engine have different motivations. And while the distinction might seem arbitrary, it speaks to a concept that plays a major role in effective SEO.

User search intent.

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SEOwind launch product update

Product Update: What’s New at SEOwind Since Launch?

By Product

It has been nearly 6 weeks since launching SEOwind. 

Although we didn’t have any awesome launch celebration, our team remained laser-focused. We had over 150 talks with content writers, SEO specialists, and agencies.

Thanks to those talks and insights we were able to introduce some great product updates. So, what does it mean for you?

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sample content marketing plan

Benefits of sample content marketing plan as part of digital strategy

By Content Strategy

Welcome to the digital era! Whether your business has a physical address or not, a digital presence is a must. Your online outlook will go a long way in shaping your brand and business in the minds of your customers. 
But how profitable is a sample content strategy? In this article, you will learn about the various benefits of a sample content marketing strategy and how to implement those. 

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content audit

Content Audit Tools & Guidelines – Get the Most Out of Your Website

By Content Optimization, Content Tools

Content is still king. That is one inescapable fact among the myriad of SEO requirement changes. You need great content to rank and draw viewers to your website.

What’s more. you also need great content to convert those visitors into paying customers. The way to help you get great content is to do an SEO content audit. There are some great tools for website audit, and they will help you determine if the content you already have is doing its job for you.

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