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These days, AI isn’t just another tech buzzword – it’s reshaping how companies work, compete, and grow. While 72% of companies now use AI in at least one business function, simply adopting AI isn’t enough – you need smart governance to make it work. Many organizations struggle to use this technology effectively and ethically. That’s where an AI council comes in. Whether you’re running a small startup or a large enterprise, having an AI council could make the difference between scattered adoption and a well-planned digital transformation.

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The Essential Role of AI Councils

An AI council is the foundation of successful AI integration in any organization. It brings order and strategy to what could otherwise become a messy rollout of AI technologies across different teams.

The council bridges the gap between technical know-how and business goals to make sure your AI projects align with what your company wants to achieve while remaining ethical and following the rules. This alignment helps avoid the common mistake of implementing AI just because it’s available rather than because it solves real business problems.

One of the best things about an AI council is how it opens up AI decision-making to the whole organization. Instead of leaving important choices to individual departments or tech teams, the council creates a space where different viewpoints help shape the company’s AI strategy. This team approach builds trust and keeps AI initiatives transparent.

The council also keeps track of risks and resources. By overseeing all AI projects, it spots potential problems early, stops departments from duplicating work, and ensures resources go to the most promising projects. This coordinated approach provides better investment returns and helps keep AI use consistent across your organization.

Structure of an Effective AI Council

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Building an effective AI council is like putting together a winning team – you need the right mix of skills and perspectives. This combination ensures balanced decisions and thorough oversight of your organization’s AI projects.

AI Councils: Who Should Be Involved?

The power of an AI council comes from bringing together different viewpoints and expertise. Companies like VMware have shown this works well by including people from IT, legal, product marketing, and sales in their councils.

Here’s who you should have on your AI council:

  • Executive Leadership Team: C-suite members who guide strategy and keep it aligned with business goals
  • Technical Experts: Data scientists, IT specialists, and AI engineers who understand the project’s technical side
  • Department Heads: Leaders from marketing, operations, finance, and HR who know where AI can help
  • Risk and Compliance Officers: People who ensure you follow regulations and manage risks
  • Ethics Advocates: Team members focused on keeping AI practices ethical
  • Front-line Representatives: Staff who can share real-world implementation challenges

Optimal Size and Member Diversity for a Productive AI Council

Finding the right council size is crucial for getting things done efficiently. Bitsight’s approach demonstrates this. They include key people like their chief risk officer, chief innovation officer, CISO, and CTO, creating a team that’s both comprehensive and manageable.

Usually, 8 to 12 members works best, though this can change based on your organization’s size and needs. This number ensures you have enough different perspectives while keeping meetings productive. Too many people can make it hard to make decisions, while too few might miss valuable viewpoints.

Your council should be diverse in several ways:

  • Functional Diversity: People from different departments and roles
  • Technical Expertise: Both technical and non-technical backgrounds
  • Experience Levels: Mix of seasoned executives and up-and-coming leaders
  • Cultural Perspectives: Different viewpoints that help spot potential AI biases

Keep in mind that your council makeup isn’t set in stone. As your AI projects evolve, you might need to adjust who’s on the council to handle new challenges and opportunities. Regular checks on how well the council works can help you know when to make changes.

Key Stakeholders and Their Roles

For an AI council to work well, you need the right mix of people, each bringing their own expertise and perspectives. Understanding these different roles helps create a more effective council that can successfully implement AI across your organization.

AI Builders

The technical backbone of any AI council comes from the people who architect your organization’s AI future – the AI builders. This includes data scientists, machine learning engineers, and AI developers who know the technical side inside and out.

AI builders handle several key tasks:

  • Checking if proposed AI projects are technically possible
  • Creating and implementing AI models that help achieve business goals
  • Making sure AI solutions can grow and be maintained easily
  • Explaining complex technical concepts to non-technical council members
  • Spotting technical limitations and opportunities

AI Facilitators

AI facilitators bridge the gap between technical work and organizational oversight. Typically, these are legal professionals, risk management experts, and compliance officers who ensure AI projects stay within proper bounds.

They’re responsible for:

  • Creating and maintaining AI governance frameworks
  • Ensuring compliance with regulations and industry standards
  • Setting ethical guidelines for AI development and use
  • Managing potential risks in AI projects
  • Helping technical teams and business units communicate effectively

Users

Users bring a practical, real-world perspective to the AI council, making sure AI solutions solve actual problems rather than theoretical ones. These might be department heads, front-line managers, and people who will actually use the AI tools.

They contribute by:

  • Sharing insights about day-to-day operational challenges
  • Testing AI solutions before full rollout
  • Providing feedback on user experience and practical use
  • Identifying potential adoption hurdles
  • Suggesting improvements based on real-world use

Independent Experts

Independent experts offer unique views and specialized knowledge. These outside voices help prevent tunnel vision and provide objective insights about industry best practices.

Their key roles include:

  • Offering unbiased views on AI strategy and implementation
  • Sharing lessons from other industries and organizations
  • Providing specialized knowledge about emerging AI technologies
  • Challenging internal assumptions
  • Contributing to risk assessment and problem-solving

By bringing these different stakeholders together, your AI council can better handle the complexities of AI implementation while ensuring solutions are technically sound, ethically responsible, and reliably valuable to your organization.

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Formulating Your AI Council Strategy

Conduct a Thorough AI Readiness Assessment

Before your AI council can start making changes, they need to know where your company stands with AI. This means looking at your current tech setup, what AI you already use, and where gaps might be. It’s like creating a detailed map of your starting point.

The best assessments look at three main things: your technical capabilities, your people’s skills, and how open your company is to change. Your council should check how each department uses AI, what data tools you have, and what your teams can handle. This helps create a realistic plan that fits your company’s unique situation.

Engage Stakeholders and Early Adopters

Getting your AI council off the ground depends greatly on having supporters throughout your company. Finding and connecting with key people early on helps build momentum for AI adoption. These champions can help spread the word about what the council is trying to achieve and get others excited about AI projects.

Early adopters are especially important here. They’re like your test pilots – trying new things first and showing others what’s possible. By working closely with these innovative team members, your council can fine-tune their approach and determine what works best for broader adoption.

Secure Strong Executive Sponsorship

You need more than just a thumbs-up from the C-suite – you need them to be actively involved and visibly supporting your AI council. Even the best AI plans can stall without strong backing from top leadership.

To get and keep this crucial support, show clear business benefits. Share real examples of how AI projects can help achieve company goals and deliver measurable results. Show how the council’s oversight helps manage risks while speeding up innovation. This helps executives see the council as a strategic asset and a necessary safeguard.

Remember that getting executive support isn’t a one-and-done deal. Regularly communicate with leadership, update them on progress, and adjust your strategies as business priorities change. This ongoing conversation helps ensure continued support and keeps your council effective as your AI journey evolves.

Kate Kandefer

Entrepreneur passionate about scaling SaaS companies on a global B2B stage. My expertise in AI, SEO, and Content Marketing is my toolkit for driving tangible results. I'm a hands-on executor guided by results, deeply passionate about marketing, and skilled at aligning business objectives with people's needs and motivations. With a pragmatic mindset. My approach is all about clarity, efficiency, and open dialogue.